To: Luis Garcia <lgarcia@uptoyvnbooks.com>
From: Annual Book Expo <ABE@expo.com>
Subject: Grow your book business at the Annual Book Expo!
Date: December 16
Dear Booksellers' Association member,
The Annual Book Expo will be held on February 10—12. The Expo is an annual premium trade fair that unites the world's most influential book publishers and distributors with thousands of attendees from bookstores, libraries, and museums. The exhibit hell and all conference sessions and meetings are conveniently located in the Midtown Hotel, guaranteeing high visibility and floor traffic. Enjoy more than 24 hours of exhibition time over three days. Each attendee is a potential customer who will have plenty of time to visit your booth in a comfortable setting.
We will be accepting applications from exhibitors until December 31. Please see AnnualBookExpo.com/exhibitors for further details and to submit your application and payment. Space is assigned on a first-come,first-served basis,so apply today!
Sincerely,
Peter Molina
CEO,Annual Book Expo
http://www.AnnualBookExpo.com/exhibitors
INFORMATION FOR EXHIBITORS: Booth Prices
Corner Aisle StandardBooth | $980 Regular Standard Booth | $900
All standard booths are l O feet wide by 8 feet deep with a draped 8-foot back wall. Four chairs and a 9 by 40 inch identification sign with your booth number are included in the cost of the booth. Rent a corner aisle booth for maximum visibility and foot traffic.
Half Standard.Booth | $500
If you have limited space needs, we encourage you to rent half of a standard booth. You may choose your own booth partner or have us match you with another company.
Tabletop Exhibit | $300
The cost of a tabletop exhibit includes a 7-foot table, two chairs, and an identification sign. These exhibits are appropriate for individuals, schools, or businesses with only one to three products to promote.
Fill out the exhibitor application form and submit it, along with a 50% deposit, to Ian Grace.
Luis Garcia | 11:14 a.m.
Did you see the e-mail I forwarded to you from ABE?
Kevin Anderson | 11:14 a.m.
Yes, and I'm looking at the prices for booths right now. They go up'every year! I know you had wanted us to get a whole standard booth to ourselves this time, but do you think it's really necessary?
Luis Garcia | 11:15 a.m.
I was just thinking about that. My feeling is that we don't actually need that much space. We did just fine last year sharing a booth with Marcy's Books. Why not do that again?
Kevin Anderson | 11:16 a.m.
That makes sense. I'll e-mail my contact at Marcy's today.
Luis Garcia | 11:17 a.m.
Good, because the space can fill up fast. And please send the deposit ASAP, too.
